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Impact measurement is about easy-to-grasp targets

Berenberg’s Rupini Deepa Rajagopalan explains her view on measuring the UN SDGs successfully


Elena Johansson

In this video, Rupini Deepa Rajagopalan, head of ESG office at Berenberg, discusses how different data providers measure impact and which type of methodology she believes has the greatest potential to become a standard.

Measuring the impact of investments is needed to ensure that they achieve their purpose and ‘greenwashing’ is avoided.

But definitions on impact are vague. A vast variety of measurement methodologies exist, which leads to challenges to identify the most suitable ones.

Rajagopalan explains the benefit of using easy-to-grasp targets.